Privacy Policy
Last updated: April 2026
Fly Safari UK Ltd (“we”, “us”, “our”) respects your privacy and is committed to protecting your personal data. This Privacy Policy explains how we collect, use, store, and protect your information in accordance with the UK General Data Protection Regulation (UK GDPR) and the Privacy and Electronic Communications Regulations (PECR).
1. Who we are
Fly Safari UK Ltd is a travel agency registered in England and Wales.
Company Number: 15409558 Registered Office: 30 Kingswood Park, High Wycombe, England, HP13 6GR Phone: +44 208 129 4306 Email: info@flysafariuk.com Website: https://flysafariuk.com
We act as a sub-agent of Brightsun Travel UK Ltd (ATOL 3853). All flight-inclusive bookings issued through us are ATOL protected under Brightsun Travel’s licence.
2. The data we collect
We may collect, store, and process the following categories of personal data:
Identity Data: name, title, date of birth, gender, nationality, passport details Contact Data: address, email address, phone number(s) Booking Data: travel preferences, special requirements, passenger details Payment Data: card details processed via secure third-party payment processors Marketing Data: your preferences for receiving marketing from us Technical Data: IP address, browser type, device information, cookies Communication Data: records of communication via phone, email, SMS, and WhatsApp
3. How we collect your data
- Directly from you when making an enquiry or booking
- From our website forms and live chat
- From third-party lead sources such as Facebook Lead Ads
- From cookies and analytics tools when you use our website
4. How we use your data
We process your personal data for the following purposes:
- Processing your travel enquiries and bookings — Contractual necessity
- Communicating with you about your booking — Contractual necessity
- Issuing tickets via Brightsun Travel (ATOL 3853) — Contractual necessity
- Customer support and complaint resolution — Legitimate interest
- Sending booking confirmations, reminders, and updates — Contractual necessity
- Sending marketing offers about travel deals — Consent (opt out anytime)
- Compliance with HMRC and tax obligations — Legal obligation
- Fraud prevention and account security — Legitimate interest
5. WhatsApp communications
We use the official WhatsApp Business API to communicate with customers who have provided their phone number and consent.
We use WhatsApp to send booking-related messages such as confirmations, payment reminders, itinerary updates, and pre-departure information. Where you have separately consented, we also send marketing messages about our travel offers.
You can opt out of marketing WhatsApp messages at any time by replying STOP to any marketing message or by contacting us at info@flysafariuk.com.
6. Sharing your data
We share your personal data only when necessary. Recipients include:
- Brightsun Travel UK Ltd (ATOL 3853) for ticket issuance and ATOL protection
- Airlines, hotels, ground operators, and insurance companies to fulfil your booking
- Payment processors to process payments securely
- Government authorities including HMRC and UK Border Force where legally required
- Our IT and CRM service providers including AiSensy (WhatsApp Business platform)
We do not sell your personal data to third parties.
7. International transfers
Some data may be transferred outside the UK/EEA when booking with overseas suppliers. We ensure appropriate safeguards are in place including Standard Contractual Clauses.
8. Data retention
- Booking and financial records: 7 years (HMRC requirement)
- Marketing consents: until you withdraw consent
- Customer enquiries with no booking: 2 years
- Website analytics data: 26 months
9. Your rights under UK GDPR
You have the right to:
- Access your personal data
- Correct inaccurate or incomplete data
- Request deletion of your data
- Restrict how we use your data
- Receive your data in a portable format
- Object to processing including direct marketing
- Withdraw consent at any time
To exercise any of these rights contact us at info@flysafariuk.com
If unhappy with how we handle your data, you can complain to the Information Commissioner’s Office (ICO) at ico.org.uk .
10. Cookies
Our website uses cookies to improve your browsing experience and analyse site traffic. You can manage cookie preferences through your browser settings or our cookie banner.
11. Security
We implement appropriate technical and organisational measures to protect your data including encryption, access controls, and secure servers.
12. Children’s privacy
Our services are not directed at children under 16. We do not knowingly collect personal data from children.
13. Changes to this policy
We may update this Privacy Policy from time to time. The last updated date at the top reflects the most recent revision.
14. Contact us
Fly Safari UK Ltd 30 Kingswood Park, High Wycombe, England, HP13 6GR Email: info@flysafariuk.com Phone: +44 208 129 4306
WhatsApp +44 7405 756331